Tomax® - Retail.net - Company

Eric Olafson - President and Chief Executive Officer Eric is focused on the ongoing development of the business and direction of the retail-in-realtime vision. Eric has an extensive background in systems development, marketing and sales organizations, the past fifteen years of which have focused on the retail market. He is a leading proponent of the thin-client revolution in retail and has been extensively quoted in industry and trade journals. In 2001 Eric was named the Ernst & Young Entrepreneur of the Year®.

Virgil Fernandez - Vice President and Chief Technology Officer Virgil is responsible for the ongoing development of Tomax technology initiatives. With an extensive background in the retail industry, Virgil is a frequent speaker for industry/trade events and recognized as an noted expert in theory and practice of retail systems creation. Virgil is the former IS Vice President for Owen Retail, a holding and retail services company that acquires and provides centralized retail management services for numerous retail chains.

Bill Kennedy - Senior Vice President and Chief Financial Officer Bill is responsible for Tomax finance, legal and administration resources. Bill rejoins Tomax after five years as Chief Financial Officer at SirsiDynix, the leading provider of library automation software. With vast professional experience in the areas of mergers and acquisition, human resources, systems integration, planning and operations, Bill also possesses a Bachelor’s degree and Master’s of Business Administration from the University of Utah and is a Certified Public Accountant.

Jaye Olafson - Chief Operating Officer Jaye is responsible for the deployment of support and project management resources, coordination of installations, training and operations management, providing a client focal point to comprise a successful implementation plan. With over a decade of senior administration and operations management experience, most recently with American Management System, Jaye helped facilitate the explosive expansion of the AMS Canadian headquarters, managing an employee base that grew by over 2,500% within 18 months.

Steve Shubella - Senior Vice President, Services Steve is responsible for Tomax project management, a group focused on providing world-class implementation services in support of Retail.net solutions. He brings a wealth of experience to his role, having directed implementation projects at thousands of retail locations nationwide. Prior to joining Tomax Steve spent fifteen years with American Management Systems, where he founded and led a high-growth business unit involving software development, consulting and systems integration.

Kathryn Murphy - Vice President, Product Management Kathryn is responsible for the direction and management of Tomax products. With 14 years of experience at Tomax, starting as a member of professional services and managing over a dozen customer deployments and implementations, Kathryn now is a leader in Retail.net product management and development and retail process optimization. She is recognized as an industry expert, provides retail consulting and serves as a speaker at industry/trade events.

Jairam Kalkunte - Vice President of Development Jairam is responsible for overseeing development and managing key facets of Tomax India’s infrastructure, including finance, operations, administration and human resources. With 14 years of experience at Tomax, Jairam has held a variety of positions, including Product Manager for Enterprise Integration and Director for Custom Development. Jairam has Bachelor’s, Master’s of Business Administration and Master’s of Science degrees and has served in multiple capacitys for the Milk Federation in MP, India.